The idea behind the Flash Mob activity was that Lactacyd Marketing Group needed a coverage that is very raw and does not need a professional videographer to take all. A person who will upload a video to promote the new variant and who dares to do the viral move. It was one of the successful efforts to push selling on supermarkets and drug stores.
(My entire portfolio is only a teaser of what I did, and not all of my works are shown here because I prefer meet-ups to make it more personal)